Skip to content
Startups and Online Marketing
social media

Social Media Don’ts

When it comes to branded social media, there are endless lists and articles about the things you should be doing – tips and tricks that will help your brand win at Twitter, Facebook, Instagram & more. From using visuals to help get your point across to using your public feed as a chance to tackle…

Read More

Tips For Creating Great Video Ads

More and more, video is coming to the forefront of digital marketing as one of the most effective methods for a number of reasons. Not only can they serve the purpose of providing information and encourage viewers to buy into your brand, well-produced video ads are going viral and standing on their own as independent…

Read More

Using Social Media For Market Research

By now, it should be pretty clear that social media is a great way for brands to connect with past, current and prospective customers in a new refreshing way. With a few different platforms, it’s easier than ever to not only share your brand messaging with the world, but also interact, provide customer service and truly give…

Read More

Why Brands Need To Make Engagement Their First Priority

Followers & likes are two of the most coveted things in social media on brand and personal pages alike. Amassing hundreds, thousands or even millions of followers was part of the digital goals for many brands. But then what? Over the last few years, it’s become obvious that having tons of followers isn’t the only…

Read More

Tips For Making Eye-Catching Branded Content

It’s no secret that visual content reigns supreme in the world of marketing and beyond. Everywhere we look in the digital landscape there’s many eye-catching images being used to tell a brand’s story and give us more information than words alone ever could. Rich content helps to not only catch our attention – but keep it.…

Read More

How Digital Marketing Will Change In 2016

With the new year in full swing, the digital marketing landscape continues to change rapidly. Strategizing for this first quarter of the year should have happened already, however there are always tweaks and adjustments to be made to accommodate how quickly things can change. If you haven’t already, take note of some of these trends…

Read More

Why It’s Time To Focus Even More On Digital

Yahoo! recently released this informative infographic about consumer habits about content consumption and digital habits, and shows that many of us are more responsive to ads from our tablets and smartphones than traditional television, and we’re also less likely to be distracted by another device. More than ever before, we multitask with 2 or 3…

Read More

Digital Marketing Tools Your Should Be Using in 2016

With a brand new year upon us and the holiday rush finally over, it’s time to get into gear when it comes to the first quarter of the year. Branding and budget wise, these are crucial months in planning and executing to stay on track for the remainder of the year. As important as planning…

Read More

What Cable Cord-Cutting Means For Marketers

More than ever before, traditional cable is becoming less and less prevalent in homes around the world. While many still have some form of the service on their TVs, consumers have been steadily making the shift to on-demand streaming services like Netflix and Hulu and online video sharing sites like YouTube.  Particularly with millennials,  it’s becoming…

Read More

What’s Next For Social Media Marketing In 2016?

With 2016 approaching quickly, it’s imperative for brands and publishers to look ahead at the trends that will affect how they share on social. Once a much smaller part of a larger marketing plan, social media is finally seen as a full-on marketing channel instead of just a strategy, and its prevalence for brands shows…

Read More