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Online Marketing & Lead Generation

SEARCH TERMS REPORT TOOL

Search Terms Tool

This is not your average Google Search Terms tool. It's an essential part of your new PPC arsenal.

We've taken the Search Terms tool a few steps further making it more powerful, saving you time and making you a better ad manager!

As you probably know, this tool shows searches which triggered your ads, then you can add them to your account.

Unlike the Adwords Search Terms Tool:

  • You can add keywords to multiple campaigns or ad groups and can also set custom bid amounts.
  • It allows you to add terms as keywords or negatives to multiple Google Adwords and Bing ad accounts at the same time!
  • Instead of in Adwords where you can only add new keywords, or ad negatives at one time, SEMPAD allows you to add both Negative keywords and new keywords at once.
  • Another time-saving feature which we've added in keeps you from adding negative keywords which have already been negated. For example if you're not hiring and put a campaign level negative broad match keyword for 'jobs', then you shouldn't waste time sorting through other search terms containing the word 'jobs' because they've already been taken care of. Our 'Hide terms blocked by a negative keyword' function will hide those irrelevant search terms, saving you time.
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