SEMPAD | Online Marketing & Lead Generation

How To Use Social Media To Generate Content Ideas

The rise (and rise) of social media has transformed the business landscape. Product launches, customer support, ecommerce — social media is a flashpoint for virtually every interaction with your customers online. But beyond these features, social media is also a deep well of content ideas. In this piece, you’ll learn why social media is great…

What’s the Minimum Budget to Promote my Website?

In the past, advertising campaigns on TV, or Print would require huge budgets as the minimum nuber of impressions was so high. Online marketing is an interesting medium because you can start with essentially any budget. That being said, there are many reasons not to start with a budget under about $500 unless you’re going…

GDPR Compliance: Updated Terms & Privacy Policy

As you’ve likely read, the General Data Protection Regulation or GDPR is coming into effect for residents of EEA countries and Switzerland on May 25, 2018. We have always taken data use and safety very seriously so, in order to comply with these new regulations, SEMPAD’s Privacy Policy and Terms and Conditions of Use have…

Best Way to Keep Notes on Your PPC Clients

Keeping Client PPC Notes is Not Easy… You keep track of hundreds of details from monthly budgets to how clients want their ads scheduled. Let’s face it, the life of an ad manager is not simple. That’s why today we’re introducing Notes. Now you can keep Notes on all of your folders to stay organized…

The Best Way to Modify Bing Ad Budgets

When you’re an ad manager, reviewing multiple Google and Bing Ad budgets and accounts can take up a large part of your day. But not anymore! Last week we added the ability to modify Adwords Campaign budgets from the SEMPAD Dashboard (the best place to organize your campaigns or clients into folders and view them…

Modify Adwords Campaign Budgets Across Multiple Accounts

To save you even more time we’ve added the ability to change Adwords campaign budgets across all your clients, right from your SEMPAD Dashboard. Here’s a quick video walking through the budget change feature Or you can see screenshots of it below. How to Change Adwords Campaign Budgets on the SEMPAD Dashboard On the Dashboard…

Overhauling Your Social Media Approach For The Year

With 2017 in full swing, it might be time for your brand to take an all-new approach to how you’re using social media this year. There are always tons of changes that occur within months and sometimes even weeks that affect the way we share information. It may be easier said than done, but always…

How Google Fights Bad Ads & Scammers

When you manage PPC ads you know the rules and often wonder how some advertisers get away with the bad ads, tricks, scams and illegal things they’re doing. Well… the answer is they don’t normally get away with it for long Google released a great blog post about how they tackled the growing issue of…

Getting Your Brand New Year Ready

With the holiday season fast approaching, brands are starting to gear up in their own ways to prepare. No matter what you do or don’t celebrate, this is a great time for all types of advertising for sales, discounts, appreciation days, countdown and best of lists and so much more. Depending on what your brand…

Twitter Rolls Out Automated DM Replies

In the last few months, Twitter has made quite a few changes that mainly affect your average user of the platform. Recently though, they also rolled out a few changes that mean big changes for business accounts. For starters, they’lve rolled out automated Direct Message replies as a way to bolster the customer service…